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"We don’t just teach you the process; we give you the tools to lead your own innovation and own your commercial destiny." — Wayne Brassett

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Are you in the midst of creating your own food product and feeling uncertain about the next steps? Do you aspire to introduce additional food products, but find that the development process is overly time-consuming, stress-inducing, and laden with cost and risks?

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We can help with NZ food business coaching services...

 

We are well-versed in all the critical factors that must be considered during the creation of new commercial food products. We can empower and enable you to grow and thrive by coaching you to effectively and efficiently develop and commercialise your own product.

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We have implemented bespoke product development processes across multiple companies in both New Zealand and the United Kingdom. In essence, what we offer is food industry mentorship with a comprehensive toolkit comprising meticulously refined processes—each tested, enhanced, and fine-tuned for optimal results.

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We offer group or one-to-one sessions where we coach you in the Product Development process/cycle. These skills include:

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We know that being a food entrepreneur can often feel like you are trying to learn a new language while running a marathon. There is so much to manage—from the perfect seasoning in your recipe to the complex math of your product costings. That is why we created our Coaching and Advice sessions. We want to empower you with the same "big business" tools that the giant manufacturers use, but in a way that is accessible and affordable for your growing brand. We don't want you to be dependent on us forever; we want to teach you how to navigate this industry with total confidence.

 

Our coaching is active and practical. If we are working on a Stage Gate process together, we aren't just talking about theory; we are actually building your project timeline and identifying your "gates" where decisions need to be made. We help you build a solid business case that you can take to investors or retailers. We dive into the technical side, helping you understand how recipe changes affect your shelf life and your label requirements. Whether you choose our one-to-one sessions for focused attention or our group workshops to learn alongside other innovators, you will walk away with a toolkit of processes that have been trialled and improved in the real world. We are here to take the stress and the guesswork out of your development cycle so you can focus on the passion that started it all.

 

Ready to move from "uncertainty" to "expert"? Book your first coaching session with Chris and Wayne today!

We're eager to talk, collaborate, and help you achieve your goals. Your success is our priority! Get in touch.

P | 021 804 203

Navigate Food

Wellington 

New Zealand

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